social media

/Tag:social media
­
22 05, 2018

Facebook Favors Local News and It Will Help Your Nonprofit

By |May 22nd, 2018|blog, Development, news|Comments Off on Facebook Favors Local News and It Will Help Your Nonprofit

geralt / Pixabay This year has not been too kind to Facebook, with the news about Cambridge Analytica and Mark Zuckerberg being asked to testify in front of Congress. Zuckerberg and his team used it as an opportunity to change the Facebook algorithms, again, and this can still bode well for your nonprofit [...]

27 03, 2018

Are You Missing Out on Facebook’s Charitable Giving Tools?

By |March 27th, 2018|blog, Development, news|Comments Off on Are You Missing Out on Facebook’s Charitable Giving Tools?

geralt / Pixabay Recently, I came across an interview with David Fischer from Facebook about purpose-driven marketing. Social good is no longer a topic for discussions by some thought-leading companies. Businesses understand that getting involved in making a social impact makes a difference not only in the communities they serve but also to [...]

27 02, 2018

Protect Your Nonprofit’s Online Reputation

By |February 27th, 2018|blog, Marketing, personal|Comments Off on Protect Your Nonprofit’s Online Reputation

geralt / Pixabay You might be thinking that you don't have to do anything to protect your online reputation. Perhaps you're thinking, who would want to do anything against a charitable organization? You would be mistaken. Criminals and trolls don't pick favorites, and unfortunately, any person or group can be fair game. Nonprofits [...]

14 12, 2017

You Don’t Own Your Employee’s Social Media Accounts

By |December 14th, 2017|blog, Business, personal|Comments Off on You Don’t Own Your Employee’s Social Media Accounts

LoboStudioHamburg / Pixabay Recently, I’ve noticed more and more that small businesses and groups are “asking” their employees to change their cover or profile photos to the brand of the organization where they work. And, while some managers understand that this is a fine line, others have pressured their teams to help them [...]

17 10, 2017

How YOUR Nonprofit Can Master Visual Storytelling

By |October 17th, 2017|blog, Development, Nonprofit Leadership|Comments Off on How YOUR Nonprofit Can Master Visual Storytelling

According to ISPO News, we make approximately 10,000 decisions a day, and "products that evoke emotions always win." Humans base 90 percent of their decisions on emotion, which when you think about it is an astounding statistic. Nonprofits have a distinct advantage over for-profit businesses in offering their donors a lot of what they need [...]

26 09, 2017

5 Social Media Trends to Watch for 2018

By |September 26th, 2017|blog, Nonprofit Leadership, personal|Comments Off on 5 Social Media Trends to Watch for 2018

If you’re a nonprofit or social enterprise leader, it’s not too early to begin to anticipate what’s in store for 2018. The organizations that grow consistently are those that are looking through the windshield and not the rearview mirror. By this point, you are aware that technology and social media are developing and changing at [...]

21 09, 2017

How to Use Social Listening for Your Nonprofit Brand

By |September 21st, 2017|blog, Development, personal|Comments Off on How to Use Social Listening for Your Nonprofit Brand

By now, you’re steeped in social media, which is an essential ingredient of your digital marketing for your nonprofit. But as with everything in life, you have to get a little deeper into the details. The paramount rule for nonprofit fundraisers is to create and develop relationships with their donors and supporters. As the adage [...]

8 08, 2017

Philanthropy in the Age of Artificial Intelligence

By |August 8th, 2017|blog, Development, personal|Comments Off on Philanthropy in the Age of Artificial Intelligence

Have you been paying any attention at all about artificial intelligence (AI)? Do you think that AI isn't already affecting your life and work? If you think AI is not already very much part of your existence, buddy, think again. If you haven’t heard of the Partnership on AI, you might want to check it [...]

18 05, 2017

6 Easy Ways to Increase Engagement On Instagram

By |May 18th, 2017|blog, Development, Nonprofit Leadership|Comments Off on 6 Easy Ways to Increase Engagement On Instagram

Instagram is a great tool for schools, nonprofits, churches and civic groups to use. It’s easy, and people love it because it's all about visuals. As they say, a picture is worth a thousand words. Why should you be on Instagram? Here are some statistics that should get you excited. Over 600 active monthly users. [...]

9 05, 2017

When to Expect Your Board to Support Your Social Media

By |May 9th, 2017|blog, Nonprofit Leadership, personal|Comments Off on When to Expect Your Board to Support Your Social Media

Not too long ago I was scrolling through social media, and I saw a development director say in a post that she "expected" her nonprofit board to support and promote the organization through social media. She was disappointed that they weren't meeting expectations. My thought was––really? What’s wrong with this picture? How Can You Expect [...]